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Are your techniques optimized? Or not?
Search Engine Optimization is so much more than just increasing your website traffic. While a good SEO practice can fetch you a high number of visitors to your website, a great SEO practice will help your visitors find the relevant items they are looking for & enhance their experience. Along with making a worthwhile experience for the visitor, good SEO leads to better brand awareness and enlists your website as a trusted information source.
Optimizing a website in terms of SEO isn’t just a one-time activity. It involves a skilled SEO expert or a team applying the right techniques at the right times, creating good impressions and traffic. As SEO techniques are ever-evolving, if you are an SEO enthusiast or learner, or an expert, it is very much necessary to stay up-to-date when it comes to newer techniques for search engine optimization.
Here, let’s discuss a few SEO techniques that are outdated and ones that actually work in 2022.
Outdated SEO tricks and techniques to completely avoid:
1. Creating your ranking on irrelevant keywords
This move could be totally wrong as it will make the visitor disappointed when they don’t find what they are looking for.
2. Keeping your website slow
A slow website is definitely an off-point for the visitor. Ensure your website loads maximum in 2 or 3 seconds.
3. Ignoring the quality of your content
Randomly pushing keywords onto the content and not ensuring if it’s a good read for the visitor is a strict no.
4. Not having an attractive site
Having a contemporary website with a good UI can take your website to high places
Techniques you must use:
1. Focus on your audience, not the algorithm
The Google algorithm is getting smarter by the minute. Focus on what your audience needs and place the information in the right place.
2. Use a good SEO tool and Learn SEO Professionally
Knowing which tools to use and how to apply techniques is only possible when you have learned about SEO professionally. If you are eager to learn SEO the right way there are many courses on Knowledge Kafe that can help you out.
3. Be future-ready
Don’t just strategize for the next 3 months. Plan in advance for your content, link-building strategy, and much more for at least six to 8 months.
4. Inset Keywords correctly
Make sure to use your keywords in the right places where they are necessary and look whole with your content. Randomly out-of-context keywords will not help you.
These are not the only techniques. To learn more about what to do and what not to do in becoming an SEO expert, you can explore a few very important courses on SEO by Knowledge Kafe.